LONDON – Your Juno, a London-based platform designed by women for women, is revolutionizing the way women learn about financial literacy.
The brilliant minds behind Your Juno are sisters Alexia and Margot de Broglie, who have collaborated with a group of Gen-Z and Millennial women. Together, they strive to bridge the gender gap in financial knowledge and empower women to take control of their financial independence.
Through a TikTok video, I stumbled upon a Your Juno advert and was fascinated to explore a financial app catered to women with a similar format to language-learning app Duolingo.
Being in my final year of sixth form, my school has been drilling the concept of financial literacy into our heads. Financial knowledge is vital for budgeting and tackling university student loans.
A standout feature of Your Juno is its ability to provide comprehensive financial advice in just minutes. With topics ranging from banking to money mindsets to investing, the app covers a wide range of crucial financial subjects.
As I approach my 18th birthday, the concept of finances feels daunting, but with the app, I feel more confident in my financial knowledge.
By packing useful, bite-sized bits of information into short, engaging videos, Your Juno makes learning about finances accessible and unintimidating.
The app’s format takes inspiration from the popular language learning app, Duolingo. Users can enjoy a mixture of short videos, no longer than two minutes, and quick quizzes which reinforce the lessons. This enables users to learn on-the-go and fit financial education into their busy schedules.
Whether I am on a bus ride to school or lying in bed, I can easily gain financial knowledge.
Additionally, the app sends helpful reminder notifications to keep users engaged and motivated on their financial journey.
What sets Your Juno apart from other finance apps is its perks. By completing lessons and quizzes, users earn points called Avos (short for Avocados), which can be used to unlock rewards such as food or music vouchers. This innovative approach not only encourages active engagement with the app but also makes the learning process enjoyable and rewarding.
Further, Your Juno goes beyond teaching financial literacy by advocating ethical spending and banking practices. Through the app, users can explore which banks align with their values and make informed choices that support causes they genuinely believe in, such as avoiding investments in industries like nuclear arms.
The importance of financial literacy, particularly for women, cannot be overstated. Women are more likely than men to live in poverty and have limited access to financial information. Your Juno recognizes this disparity and aims to empower women with the knowledge and skills necessary for financial freedom.
Overall, the Your Juno app is an indispensable tool for women seeking to enhance their financial literacy and gain control over their financial futures.
Anjola Fashawe is a Senior Reporter with Youth Journalism International.